With Inxmail’s email marketing automation, you can design personalized email sequences in the visual workflow editor. Automate recurring campaigns, tailor your messaging to your target audiences, and keep track of the results.
If you regularly send similar email campaigns, manage multiple target audiences, or want to nurture contacts through a series of emails, automation is worth it. You’ll reduce repetitive tasks and free up time for content creation and further developing your campaigns. With Inxmail, you can design visual email sequences, segment your target audiences, and analyze the results of your email campaigns.
Plan and manage personalized content along the customer journey fully automatically—from welcoming new subscribers to seasonal promotions.
From order to shipment: Ensure customers immediately receive the message they expect and leverage every touchpoint to increase your revenue.
Build your email sequences using drag-and-drop, or use templates for common workflows. This way, you can keep track of everything, even with multi-step campaigns.
![[Translate to English:] Inxmail E-Mail-Marketing-Plattform: Marketing Automation mit Segmentierung](/fileadmin/_processed_/4/c/csm_Inxmail-E-Mail-Marketing-Plattfor-Marketing-Automation-Segmentierung_397ea1eea1.webp)
Segment your recipients based on characteristics such as language, location, or purchasing behavior. This allows you to tailor your communications to different target audiences and make your email campaigns more relevant.
Inxmail can easily process data from other systems and automatically incorporate it into mailings.
Welcome Series: Guiding New Contacts
Welcome new subscribers and introduce your company, your content, or your offers in a coordinated email series.
Birthday Emails: Capitalizing on Personal Occasions
Surprise your contacts with personalized birthday wishes and a tailored offer.
Event Communication: Staying in Touch Before and After Events
Combine invitations, reminders, and follow-up emails into a cohesive communication strategy for your event.
Reactivation: Re-engage Inactive Contacts
Reach out to recipients who haven’t responded in a while with a dedicated campaign and relevant content.
Which email series would you like to implement?
Discover the possibilities in a personalized demo.
Order confirmations, invoices, and system messages guide your customers through specific processes. Learn how to centrally manage and automatically send these emails with Inxmail.
Do you have email sequences or campaigns you’d like to automate? We support you in brainstorming, designing, and implementing automated workflows.
Want to know how you can use marketing automation to make your email marketing even more efficient and personalized? Here we answer the most common questions. If you’d like to know more: Our team is here for you.
With marketing automation in email marketing, processes and content can be managed intelligently and without significant manual effort. This includes support for content creation, the user-specific delivery of personalized content, and automated or time-triggered sending.
Using workflows and triggers, you control when and to whom campaign emails or transactional emails are sent. Data flows automatically between systems, ensuring recipients receive exactly the content that matches their behavior, timing, or interests—efficiently, relevantly, and precisely.
With Inxmail, you can automate all email processes throughout the entire customer journey—including both campaign emails and transactional emails. These two types complement each other: Campaign emails strengthen your customer relationships through planned communication, while transactional emails automatically respond to events related to a transaction.
These include:
Campaign emails (scheduled mailings that you send based on time or occasion):
Transactional emails (event-driven mailings that are triggered automatically)
Automation not only saves time but also boosts the success of your communication. You reduce routine tasks, avoid manual errors, and respond faster to your customers’ behavior. At the same time, the relevance of your content increases—which improves open rates, conversions, and long-term customer loyalty.
Campaign emails are planned marketing campaigns—such as newsletters, event, or sales campaigns.
They aim to generate attention, strengthen relationships, and drive revenue.
Transactional emails, on the other hand, are triggered by a specific event—such as an order, registration, or payment. They are highly relevant, meet customer expectations, and build trust because they directly confirm the next step in the process.
You can centrally manage and automate both types in Inxmail—with identical reliability and design quality.
Experience our powerful solutions for newsletters & campaigns, transactional emails, and SMTP mail relay—modular enough to be combined exactly as your needs require.
