USE CASES

Examples of how you can get the most out of Inxmail

With Inxmail, you can implement email campaigns that help your business move forward. From personalized newsletters to multi-stage email campaigns and trigger-based transactional emails, you can use our platform's features to create effective mailings. Find out how our solution can help you and how to optimize your communication.

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“Simple and effective email marketing for successful campaigns.”  
Anna
Marketing Consultant, SYZYGY Performance Marketing GmbH
AUTOMATED MAILINGS

Use the countless possibilities

We offer you ready-made templates for the most common use cases of marketing automation – from lead generation and customer retention to increasing sales. This way, you can automate your marketing processes and save time and resources. Get to know the versatile possibilities:

Online orders

Marketing automation can make all the difference when it comes to online orders: by automating communication processes, companies can achieve greater customer loyalty, higher conversion rates and improved customer satisfaction. Deliver relevant content at the right moment and increase customer value in the long term. There are numerous opportunities in online retailing:

  • Shopping cart reminders
  • Personalized product recommendations
  • Automated post-purchase incentives
  • Request for reviews after purchase
  • Updates on product availability

Shopping cart reminders

Abandoned shopping carts are a challenge for many retailers. However, with targeted shopping cart reminders, you have the chance to revive these missed sales opportunities. A perfectly timed reminder mailing can remind customers which products they still have in their shopping cart and encourage them to complete their purchase. Shopping cart reminders are effective for:

  • Increasing sales: Increase your conversion rate by bringing back undecided customers.
  • Customer retention: Build a stronger relationship with your customers by addressing their individual needs.
  • Feedback acquisition: Find out why customers abandon the purchase process and optimize your offer.

Birthday mailings

Birthday mailings are more than just a friendly greeting. They offer companies the chance to show customers appreciation on a special day and strengthen the bond at the same time. With workflows, such marketing automation campaigns can be created quickly and easily: Take this opportunity to send your contacts personalized offers or special discounts on their special day. The advantages of birthday mailings:

  • Customer loyalty: Strengthen the relationship with your customers.
  • Maximize sales: Increase interaction and sales.
  • Personalization: A picture is worth a thousand words – personalize graphics with the DynaPictures add-on.

Event stories

With workflows, you can make a lasting impression at events! An event follow-up, for example, is a crucial step in further deepening the relationship with your participants: targeted follow-up actions tie in directly with the event and continue the dialog. Workflows make it much easier to precisely control and customize communication – whether it's before, during, or after the event. Thanks to automated event sequences, you benefit from:

  • Increased engagement: Maximize participation and engagement.
  • Brand impact: Create a consistent and memorable brand experience.
  • Presence: Make sure that no customer touchpoint goes unnoticed.

Reactivation campaigns

Winning back existing customers is often more cost-effective than acquiring new ones. Use reactivation campaigns as an opportunity to renew relationships that were thought lost and to further expand your business. With tailored offers, exclusive discounts or simple reminder messages, you can reawaken the interest of inactive customers and bring them back into your customer base. Reactivation campaigns are ideal for:

  • Behavior-based personalization: Make personalized offers based on past customer behavior.
  • Voucher marketing: Take advantage of the opportunities offered by the Inxmail voucher add-on.

Welcome sequences

Automated welcome sequences ensure that new newsletter subscribers or customers are addressed consistently and promptly in this important phase of the customer lifecycle. Carefully planned series of personalized mailings offer added value and can have a lasting positive influence on customer loyalty. The advantages of welcome sequences:
 

  • Orientation: The structured introduction helps customers find their way to your offer faster.
  • Brand loyalty: Through regular and relevant communication, you build trust and brand loyalty.
  • Customer satisfaction: A targeted introduction creates positive first impressions.
  • Many contact points: Additional touchpoints are created for dialog with customers.
  • Service: Customer needs are satisfied and fewer service requests arise.
“Great solution for email marketing, but also for transactional mailings in the ordering process, with many good references for both use cases.” 
Lucas
Director Partner Management
CUSTOMER JOURNEY

Reliable communication for seamless customer experiences

With Inxmail, you can ensure that your system and transactional emails, such as order confirmations, dispatch notifications or password reminders, are delivered reliably and quickly. Find out how you can increase customer satisfaction and optimize internal processes at the same time by using efficient and automated emails.

[Translate to English:] Bestellbestätigung

Order confirmations

Order confirmations build trust: send your customers promptly delivered confirmation emails that impress with their relevance. Make sure that every transaction is completed with a precise and informative confirmation. Strengthen your customers' trust in your company with transparent communication that lays the foundation for long-term customer loyalty and increased sales.

  • Immediate and reliable confirmation
  • Automation enables efficient scalability
  • More customer satisfaction, less support effort

Back-in-stock messages

Never miss a sales opportunity again. Inform your customers automatically and in real time as soon as popular products are available again. Our email marketing platform allows you to personalize back-in-stock messages and turn the purchase process into an experience. Increase your conversion rates and customer loyalty through targeted communication.

  • Communicate product availability and increase sales
  • Offer what customers want
  • Optimize inventory management
[Translate to English:] Systemmail

System emails

In the digital world, reliable system emails are essential. They are sent automatically based on user actions or system events. Make sure that important notifications such as password reminders, system updates or service messages reach your customers immediately. Our platform not only enables you to automate these processes, but also ensures that every message is sent quickly, securely and in your corporate design.

  • Smooth system communication builds trust
  • Communicate important events automatically
  • Relevant touchpoints generate maximum attention

Notifications

Inform your customers immediately about returns and reduce support requests. No matter whether it's about the end of a subscription, reservations or service intervals. Make sure that your customers are always informed with appropriate and timely notifications. Create opportunities for cross-selling and upselling with every notification, for example, by offering suitable additional services or renewal options.

  • Communication that builds trust when making a purchase
  • Increasing transparency in the customer process
  • Strong customer loyalty through relevant notifications

Invoice dispatch

Invoice dispatch is a highly important touchpoint in the customer relationship: optimize the sending of your invoices through automation and enable your customers to process payments smoothly. Our platform ensures transparency and trust by making sure that each invoice reaches its recipient quickly and securely.

  • Automated processes
  • Reliable invoice delivery
  • Minimization of errors

Selected case studies