Use CRM+ Data for Email Marketing in Inxmail

With CRM+, you transfer prepared recipient addresses directly to Inxmail and make CRM data easier to use for your email marketing. Newsletter sign-ups and unsubscribes as well as statistical mailing data are stored in CRM+. This connects recipient management, mailing delivery, and CRM visibility in one clear process.

Provide recipients faster: Prepared recipient addresses from CRM+ are transferred directly to Inxmail and are ready there for newsletters and mailings.
Use CRM data more purposefully: Your team uses existing recipient information from CRM+ for relevant email communication in Inxmail.
See mailing results in the CRM: Sign-ups, unsubscribes, and statistical mailing data are stored in CRM+ and remain traceable there.

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Less manual handovers

Prepared recipient addresses are transferred directly to Inxmail and make recipient management faster and easier.

Use CRM data more purposefully

Recipient lists from CRM+ provide a reliable basis for relevant newsletters and targeted email communication.

Feedback in the CRM

Sign-ups, unsubscribes, and mailing statistics are stored in CRM+ and remain available for marketing and CRM teams.

Marketing automation interface with process nodes and connected email steps

How the integration works

The CRM+ Inxmail integration connects CRM data with professional email marketing. CRM+ provides prepared recipient addresses for Inxmail, while feedback from the newsletter context is stored back in the CRM. The Inxmail interface is included free of charge as part of the CRM+ standard setup.

Provide recipient addresses: Prepared recipient addresses in CRM+ serve as the basis for using the data in Inxmail.
Transfer addresses to Inxmail: CRM+ transfers recipient addresses to Inxmail so they are ready there for mailings.
Store newsletter feedback: Newsletter sign-ups and unsubscribes are stored in CRM+ automatically.
Return mailing statistics: Statistical mailing data such as opens and clicks is stored in CRM+.

Specific use cases for CRM+ with Inxmail

The integration is suitable for teams that want to use CRM data seamlessly in email marketing and make responses available in the CRM.

Newsletter recipient management: Use prepared recipient addresses from CRM+ directly in Inxmail and reduce the effort involved in maintaining your mailing lists.
CRM-based email marketing: Use existing CRM data as the starting point for newsletters and email campaigns in Inxmail.
Track mailing success in the CRM: Sign-ups, unsubscribes, and statistical data are stored in CRM+ and support a clear view of your email communication.

Inxmail security: Logos of certifications and memberships

Security and data protection

For recipient data handling, the integration relies on CRM+ as the CRM system and Inxmail as the email marketing platform. Inxmail publishes GDPR-compliant data processing with DPA and TOMs, ISO 27001 certification, hosting in Germany, and secure EU server locations.

GDPR-compliant Inxmail platform: Inxmail describes the platform as fully GDPR compliant and provides DPA documents and TOMs.
Hosting and server locations: Inxmail states that data is processed in Germany and hosted on secure EU server locations.
Double opt-in in Inxmail: The Inxmail platform supports an automated double opt-in sign-up process.
Rights management in Inxmail: User rights can be managed in the Inxmail platform, including for larger teams.

FAQ

Frequently asked questions about CRM+ with Inxmail

We answer the most common questions here. If you would like to know more, our team is here for you.

Which data is transferred?

Prepared recipient addresses are transferred from CRM+ to Inxmail. Stored back in CRM+ are newsletter sign-ups and unsubscribes as well as statistical mailing data such as opens and clicks.

How does the integration support my email marketing?

The integration makes CRM data available more quickly for newsletters and mailings in Inxmail. Your team works with prepared recipient addresses from CRM+ and sees relevant feedback from the newsletter context back in the CRM.

What happens to sign-ups and unsubscribes?

Newsletter sign-ups and newsletter unsubscribes are transferred to CRM+ automatically and stored there. This keeps the status of your recipients traceable in the CRM.

Who is the CRM+ Inxmail integration suitable for?

It is suitable for marketing managers, CRM and MarTech teams, and email marketing teams that want to use CRM data in Inxmail and make mailing feedback available in the CRM.

Use CRM+ Data Directly in Inxmail

Connect your CRM processes with your email marketing and use prepared recipient addresses from CRM+ directly in Inxmail. The integration simplifies recipient management, keeps important newsletter feedback available in the CRM, and creates more clarity for data-based marketing.

Get started faster: Recipient addresses from CRM+ are available for Inxmail without cumbersome manual handovers.
Use data better: CRM data becomes the basis for relevant newsletters and structured email communication.
See results centrally: Sign-ups, unsubscribes, and mailing statistics remain traceable in CRM+.

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